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One-Day Outrage Management Seminar
Sample Agenda

Introduction to Risk Communication
and Outrage Management

8:00 a.m.	Introductions
8:15 a.m.	Introduction to Risk Communication   Risk = Hazard + Outrage   Twelve Components of Outrage   Four kinds of risk communication   Three risk communication games
10:15 a.m.	Break
10:30 a.m.	Strategies of Outrage Management   Stake out the middle   Acknowledge prior misbehaviors   Acknowledge current problems   Give away credit to critics   Share control and be accountable   Get underlying issues into the room
12:15 p.m.	Lunch
1:00 p.m.	Strategies of Outrage Management (cont.)
3:00 p.m.	Break
3:15 p.m.	We will choose two topics: Public Consultation from an Outrage Management Perspective The Outrage Industries: Activists and Journalists Addressing Internal Barriers to Outrage Management The Other Side: Some Precaution Advocacy Tech Specs
4:45 p.m.	Closing Remarks; Evaluation
5:00 p.m.	Adjourn

Copyright © 2009 by Peter M. Sandman

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